THE CURVE REPORT
THE CURVE is a trends and consumer insights practice focused on what's ahead in consumer culture. TheCurveReport.com contains a curated synthesis of ongoing qualitative and quantitative research about 18-to-49-year-old adults from NBCUniversal's Integrated Media department.
The trends, experts, data, and films tell the story of what's influencing consumers today and what's shaping culture next, and we highlight actionable insights and opportunities for marketers and brands. By bringing consumer culture to life creatively and quantitatively, The Curve is our starting point for ideation, and we hope it inspires fresh ideas for your businesses as well.
Special Report 2013
9 x 11 in. book, 34 pages
Client: The Curve Report from NBCUniversal Integrated Media