Helen burrell's profile
Live Your Best Career
Early Careers Campaign

There was a need for a bigger influx of employees across the company. Leading the design stream, I produced a new brand identity to attract a fresh, young audience to enroll in a career at Interserve.

A focus group of apprentices commented on my ideas for imagery and straplines.

With their feedback, I picked the phrase ‘Live Your Best Career’ with some portrait-style inspiring images of young people.

I went on to create the following materials for the Interserve career stand at the Birmingham NEC Careers Fair.
Live Your Best Career
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Live Your Best Career

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