SAB Bar Exam
At the end of the third SAB Draught Quality League in 2015, SAB hosted a pour-off to find the best SAB Draught bar and barman in the country. The Draught Quality League aims to educate barmen nationwide on how to serve perfect SAB Draughts; eliminating waste for bars by providing free training for their staff. This was a culmination of a year of educating bars across the country. We conceptualised, developed, designed and organised the SAB Bar Exam as the final event.
A range of chalk logos were designed, using the steps of a perfect draught pour.
A relevant trophy had to be conceptualised and designed. Mixing a scroll and a draught glass perfectly summed up the Bar Exam in trophy form.
This was created working at The Greenhouse Advertising Agency.
Art Director: Claire Shaban
Art Director: Claire Shaban
Copywriter: Christopher Commerford
