Our way of getting people’s curiosity stinging is by creating a set of copy-based teaser videos – pre launch of the game, that all speak Spider-Man but without showing the character or anything from the game. We then launch with the revealer that has all the aspects of the superhero along with the title of the campaign:

Miles Morales did all it takes to become Spider-Man, ليتحول الى سبايدرمان

When it comes to Arabic campaign headline suggestion, تحول الى سبايدرمان

has two different meanings: one, become Spider-Man as you’ll be experiencing it

first-hand, and two, switch to get on with the long-awaited video game.

We will utilize this in the making of our campaign by asking gamers to be the best they can be through Spider-Man, and switch to start playing Marvel’s Spider-Man: Miles Morales.

Spider-Man rose to the top by being a team player,

accepting help from others, and sticking to his morals.

These are the people who made up his entire support system.

With Marvel’s Spider-Man: Miles Morales being the transformative

and imaginative game that it is, it is imperative that we communicate

that everyone who plays the game is guaranteed to unleash

their inner Miles Morales.

As Spider-Man, your universe is one that you create for yourself and you customize it

based on the storyline that becomes your own. 

The sounds of New York are better lived, especially with

the cutting-edge PULSE 3D™ Wireless Headset.

What sets Miles Morales from Peter Parker are a set of powers that include his web slinging acrobatics, the bio-electric venom blast attacks, and the covert camouflage power. We are inviting people to a completely new experience playing the Marvel’s Spider-Man: Miles Morales, and feel the difference.