Patricia Roxas Chua's profile

Booch It! Overcoming The Unfamiliar Market

Patricia Roxas Chua
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beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity



The Goal:
Booch It! aims to raise brand awareness and recognition, and create an identity that stands out from its competitors. It would like to stray away from the default Kombucha look and give its customers a look and feel that is unique, memorable and can be easily associated with a healthy lifestyle.

The Challenge:
How might we be able to create a brand identity that is able to resonate with an unfamiliar market?

The Outcome:
Curious individuals may feel hesitant to buy Kombucha. To overcome this challenge, I created an identity that is dynamic, fun and inviting to the target audience. The identity reflects the taste and experience customers go through when drinking from Booch It! 



beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity
beverage branding bottle design brand identity branding kombucha brand identity kombucha branding kombucha packaging label design vegan brand identity visual identity


Designed by: Patricia Roxas Chua

Want to create a standout brand to build an online presence & attract your dream customers? Enquire now at hello@pattyroxaschua.com

COPYRIGHT © 2021 Patricia Roxas Chua


Booch It! Overcoming The Unfamiliar Market
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Patricia Roxas Chua's profile

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Patricia Roxas Chua's profile
Philippines

Booch It! Overcoming The Unfamiliar Market

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