Oracle’s think-tanks tirelessly generate great ideas. We needed to do these ideas justice through the means of awesome animations to tell the stories behind the ideas. We didn’t want to produce anything less than they deserve, which is cinematic magnificence.
Working with Oracle, the project was developed entirely in-house. Strategy, treatment, storyboarding and animations – we were responsible for the entire conceptualisation and pre-production.
We also took an active role in the production. Our incredibly skilled team took on the 3D-animation, rendering and composition work.
Any techies out there will know what a learning curve it is for any design team to take on their first full-CG film, completely rendered on a GPU. Hats off to the guys for a great job!