Frank sells drinks such as coffee, tea and seasonal beverages, and bakeries such as sandwiches, croissants, and cakes under the concept of a small cafe with specialty coffee and all day long breakfasts.
I decided to build an identity based on a combination of line and solid graphics and muted palette which contains two colours: dark blue and pale pink.
The main task was to create an identity which will be modern, individual and unique. And now it is keeping Frank in front of common cafe crowd due to lovely illustrations, which I think kind of represent on how we imagine the right coffee experience. Super chill and friendly.
I decided to build an identity based on a combination of line and solid graphics and muted palette which contains two colours: dark blue and pale pink.
The main task was to create an identity which will be modern, individual and unique. And now it is keeping Frank in front of common cafe crowd due to lovely illustrations, which I think kind of represent on how we imagine the right coffee experience. Super chill and friendly.
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