5C Analysis Template - Making Your Strategy Through An Analysis Template
With all the buzz these days about internet marketing strategies, you may be wondering what strategic marketing really is. Well, to put it simple, strategic marketing is the process of planning. Planning entails the determination of the main goals to achieve. Tactic is the actual action taken in support of the main plan.
Just say, strategic marketing process revolves around the primary objective. While the tactic is the way you implement the plan, strategic marketing focuses on the end-user or prospective customers. Strategic marketing does not oppose tactical marketing; they simply complement each other. The key is to take the right steps to achieve the objective. Gawdo has this Analysis Template for marketing Strategy for your business.
For example, suppose you are into Internet marketing, your main aim is to get any information about your product out there. In this case, you have two main options-to build your list of email addresses for your database or get people to opt-in to your website to purchase your products. You can do either of these tasks; however, you cannot just jump straight into building your list. First, you need to build your list first. The purpose here is to expand your market base so that you can reach out to your target audience more effectively with your inbound marketing process.
So, if your main objective is to reach out to your target audience, you cannot just write an email and place an advertisement on a popular website. You need to make your advertisement interesting enough for your prospective customers to read. If you are doing an inbound marketing campaign, your prospective customers will be more likely to open up your email. You will be reaching out to them through various social media platforms such as Facebook, Twitter, LinkedIn, etc. And, when you are advertising via social media platforms, you need to ensure that the audience you are reaching out to are the right audience, and this means that you should carefully select your target audience and try not to get your message mixed up with the millions of other messages that are sent out daily.
Another example for doing a bit of both inbound and outbound marketing is done by content marketers. Content marketers write blog posts and then syndicate these blog posts online. If the blog post contains relevant keywords, the content marketers can place relevant keywords in the title of their blog posts and then have these blog posts listed in search engine results. Once these blog posts are found in search engines, a prospect will see these keywords and if he wants to see more of what you have to say, he might click on your link. This is a double edge sword for content marketers because if a prospect clicks on your link, he might be a new customer whereas if he did not click on your link, he may not be a buyer but a very interested consumer.
This is where the power of social media for marketing comes in. Social media allows you to create content that will reach your target audience and give you the chance to talk to these prospective customers and get them on your mailing list. With the power of social media, you can easily market to your target audience because you get to build relationships online. You can reach out to these people through different ways like sharing images and videos, commenting on their blogs and being part of groups and forums online.
The last type of online marketing strategy is through comic books. There are many people who would rather read a comic book than watch one. But, you should know that you need to work very hard within the comic book niche because this is a highly competitive industry. Comic book readers will not just go away. Instead, they will keep coming back to read more comic books because it is a very lucrative niche.
The 5c analysis template is one of the best tools for you to use when you are building your strategic marketing process. This way, you can come up with a more effective strategy to help you market to your target audience and get them to buy your products. You do not have to worry about spending a lot of money in this process because the results will speak for themselves.
