Media: Webmedia

Brand: Spritzer

Idea: Side scrolling game (Similar to Mario's game)

Platform: Adobe Flash, Actionscript 3.0

Big Idea: Lucid Dream

 

 

Spritzer TINGE is a sub-brand of Spritzer, a well-known mineral water brand in Malaysia. It is natural mineral water that comes with Grape, Lemon and Fruit Fusion taste. Unlike most flavoured drinks in the market, TINGE is non-carbonated, non-coloured and is mildly sweetened. Choosing website as an approach to establish the brand, the idea of Lucid Dream is used to potray the uniqueness of the targeted audience aged from 18 to 25 years old.