Re Branding Photografeel | Girona, Barcelona
Para el rebranding de marca nos enfocamos en resaltar la visión de Andrea & Erik, quienes se complementan para crear Photografeel, un estudio de fotografía especializado en el sector bodas y fotografía para marcas, que tiene como misión capturar la belleza de lo natural.
Al conocerlos, inmediatamente supimos que teníamos que representar su marca con un aire lleno de frescura y alegría. Es por eso que utilizamos una paleta de color brillante y amigable, aunado a una colección de gráficos auxiliares que se basan en la geometría y minimalismo para reflejar lo natural y espontáneo de los fotógrafos.
Tomando como referencia su estilo fotográfico, notamos como potencian los entornos y la belleza que los rodea en sus sesiones fotográficas, sin complicaciones ni poses. Por ello, para la creación de logotipo e ícono buscamos expresar calidez y simpleza, así como unión en el uso de diferentes tipografías.
For the rebranding we focus on highlighting the vision of Andrea & Erik, photographers who complement each other to create Photografeel; a studio specialized in weddings and brands photography, whose mission is to capture the beauty of nature.
When we meet them, we knew immediately that we had to represent joy and freshness in their brand. That is why we use a bright and friendly color palette, with a collection of auxiliary graphics that are based on geometry and minimalism to reflect the natural and spontaneous of the photographers.
Taking their photographic style as a reference, we notice how they enhance the environments and the beauty that surrounds them in their photographic sessions, without complications or poses. Therefore, for the logo and icon creation we seek to express warmth and simplicity, as well as union in the use of different fonts.
Learn more about their work www.photografeelbodas.com
When we meet them, we knew immediately that we had to represent joy and freshness in their brand. That is why we use a bright and friendly color palette, with a collection of auxiliary graphics that are based on geometry and minimalism to reflect the natural and spontaneous of the photographers.
Taking their photographic style as a reference, we notice how they enhance the environments and the beauty that surrounds them in their photographic sessions, without complications or poses. Therefore, for the logo and icon creation we seek to express warmth and simplicity, as well as union in the use of different fonts.
Learn more about their work www.photografeelbodas.com
¡Muchas gracias!
