Decoroom
brand identityBrand identity for a company offering interior design services. Decoroom's goal was to create a new, tasteful but easy-to-use visual language, communicating effectively the exceptional quality of the services offered. This change was to emphasize the leading position of Decoroom on the market. The challenge in the project was the need of combining tasteful decorative forms with utilitarian communication and a multitude of applications and graphic layouts within which the brand operates.
2020
Along with the stationery projects and a multiple promotional media we designed a set of representative brochures, which is used as the main sales tool for the company. Our goal was to develop clear navigation through the information contained in all folders so that the reader might feel safely led by the hand, with no doubts about the scope of the offer. Additionally, we introduced visual elements and wordplays in order to strengthen the brand communication and its customer-friendly image.
+ Client
Decoroom Sp. z o.o.
Decoroom Sp. z o.o.
+ Scope
Logo / Communication strategy / Visual Identity / Print management / Brand consulting
+ Team
Filip Tofil / Urszula Tofil
Filip Tofil / Urszula Tofil
+ Documentation
photographs thanks to Decoroom Sp. z o.o.
photographs thanks to Decoroom Sp. z o.o.
