Helvetic Hues Publication
Goal: Conceptualize and design a relevant publication that includes information about the Swiss International Style with an assigned
team of designers.
Solution: Helvetic Hues is a proposed publication by Pantone in partnership with AIGA for the 2021 design conference. The publication launches a new palette inspired directly by the works of the most prominent designers of the Swiss International Style. Helvetic Hues aims to bring together the past influences of design in a way that will
be useful and inspiring to designers today.
Skills: Copywriting, magazine layout.