This was an internal advertising campaign created for Population Services International to highlight the need for their continued aid to those people in developing nations suffering from untreated pain due to HIV and/or cancer.

 

The week long campaign included printed collateral being hung in and around the office to help spark a conversation between the different departments and drum up interest within the company. The campaign ended in a company wide presention about the potential partnership with Treat the Pain (an international progam within the American Cancer Society).

 

Design work produced includes photo selection, poster concepting and design, typography.