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Campaign ME - Advertising
Due to social media, everything has changed especially the way industries connect
with their customers. Every day, social media keeps on developing and shifting creativity
forward. It always finds new and improved ways of connecting with the costumers. Each
platform serves the customers in various ways and due to these platforms, users tend
to find whatever they want or need with just a few clicks. Moreover, with the help of social
media and all these online platforms, the costumer has found it easy to buy whatever
they want, whenever they want, and wherever they are. For example, the time
they are at home, they can buy groceries from the supermarket at three in the morning.
The user can be anywhere he/she wants with just a few click as if they are inside the store
exploring the different items each shelf has.
That is why I created a collage for the cover of campaign ME magazine to show
all the things a person can get while sitting in bed or while going for a walk while using
different online platforms. I combined both styles in the collage, the Arab designs
and products mixed with European ones to show how the middle easterners have both.
Once the user scans the QR code using his/her phone, he/she will be directed 
to a website
which will convert the real surrounding into a virtual reality. For example, different doors
of different shops will be integrated into the real life scenes. Finally, they can access
different stores and shops and undergo the real experience with just a simple scan.

Campaign ME - Advertising
3
22
0
Published:
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Kitina Matar

Campaign ME - Advertising

3
22
0
Published: