Down By The Sauna is a three-day festival that is organized at the historic building Pub Bastun in Mariehamn, Åland Islands. The festival aims to highlight the hidden gems and music scene of the Åland Islands, and features local artists as well as foreign ones.
Working closely with the project management team of Träffpunkt Ungdom, my role as the sole designer on the project was to create a strong visual identity for the 2018 edition of the festival. Apart from colours and typography, this also included content for their social media platforms, as well as posters for artist line-up and information.
See more: Down by the sauna 2018
Pub Bastun on Instagram
Sauna Sans is the official typeface for Pub Bastun, designed by Ida Dimic
