// About LA Thieves
Los Angeles Thieves (short: LA Thieves) is an american professional Call of Duty League esports team owned and operated by 100 Thieves.
The current roster consists of Temp, Slasher, TJhaly, Kenny and Drazah.
The objective of this project is to practice adapting to an already established brand identity (created by Seso).
My goal was to invent new characteristics that sets LA Thieves apart from 100Thieves. Why?
The fans/viewers should be able to distinguish the two brands while scrolling through social media.
In order to achieve this I implemented design elements that remind the viewer of Los Angeles and form a connection between the brand and its location.
// Atlanta Home Series Schedule
// Match Result
// Happy Birthday
// Matchday (2nd version)
// Welcome (2nd version)
// Happy birthday (without stickers)