For this project, I worked with Beth to rebrand her existing blog Just A Square Peg into a new name to better reflect the new direction she was planning on taking her content; Bold & Borderline.

She wanted to reflect the bold and positive aspects of her content - talking about her own struggles with mental health and her journey of possibly being misdiagnosed - while keeping the colours happy and positive, to reflect her educational and activism work.

In addition to the rebrand, I also created a selection of branded promotional social media templates for Canva, which you can view here.

Unfortunately, due to a change in her circumstances, she didn’t end up proceeding with the name change, but she was still extremely happy with the work at sign-off, so I decided to still include it in my portfolio.

I actually ended up working with her on a second project, where I updated her existing logo, which can be viewed here!