Daisy
Daisy a Bar - Distillery & Perfumery based in Sydney.
I was asked Daisy to create a logo, Colour pallet , Typography, Image style and Iconography.
Daisy is aimed at 20 - 40yr olds, they wanted a brand that was young cool and had punch so I used simple strong typography with a mixture of retro, art, fashion photography along with geometric shapes to represent 4 of the 5 senses. The idea is for the colour pallet to evolve over time as they introduce more products but the bold contrasting theme will stay and pink and orange will be the primary pallet that is used throughout social and digital.
