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    Veezi software for independent cinemas. Created for Vista Entertainment Solutions with Ellen&Ellen brand agency.
Auckland, NZ 2013
Veezi is a software product for independent movie cinemas around the world.
The requirement was to evolve the brand beyond the existing logo to encompass a sense of emotion, personality and be a rallying point for the audience… who are often solitary managers and owners of independent cinemas around the world. Veezi, who are the little brother to Vista - the software provider for large multiplex cinema chains around the world - needed to break into the market, claim new space and be memorable.