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Gender equality logos for Madrid City Council
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Gender equality logos for Madrid City Council

Madrid City Council launched 5 initiatives for the same objective: promote equal opportunities among women and men, and to reduce the gender gap between them. Each project accomplishes its goal through diverse channels targeting different audiences.

We created a graphic style composed of basic concepts where everyone could feel included. We worked towards an emotionless design because every person has a different perception. The identity must be a sign proclaiming the importance of all the people working on this common goal.



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Gender equality logos for Madrid City Council
654
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Atipus Barcelona

Gender equality logos for Madrid City Council

654
6.1k
49
Published:

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