gem
The Global Events Momentum (GEM) supports teams to find innovative solutions to common challenges in the workplace
Das Global Events Momentum (GEM) unterstützt Teams, um innovative Lösungen für Herausforderungen im Arbeitsleben zu finden
LOGOTYPE
Using lowercase for a more personal, non-corporate voice.
TYPEFACE
The use of a font with soft corners and modern lines is approachable whilst still professional.
MAP
The facets and shapes reinterpret GEM’s philosophy ‘better together’ and act as a subtle reminder that everyone plays a significant part in the workplace.
COLORS
The palette is fun and upbeat to give the brand life and highlight key divisions within GEM.
ICONS
Visual clues to add clarity and show the brand as helpful and concise.
