Telenet is a local provider of broadband internet, mobile services and cable television around Dobra city. Due to growing coverage the name has been changed from Dobranet to Telenet. In the end of 2020 Telenet launched its new visual identity.
The objective was to create fresh look and communicate good quality and speed of brand's services. We followed the topic of fiber optics to design dynamic, bright and simple identity with precisely specified instructions how to use it.
The N mark became a base to create various patterns and decorative elements – important part of brand's visual language. They can be easily generated due to a few simple rules (rotation with distortion, repetition or scaling).