This was the logo I created for a friend for her shoe store, Shoe Rack, back in 2011. She wanted something simple, minimalist, and classy. So I went with a font similar to the one used by Dior. The colors where based on the primary color of her store.
I placed the logos on bags to give her an idea of how her customers would look after buying a pair of shoes and strolled out happy with their purchase.
She chose the last white-on-blue logo design, without the shoe image.
Please comment and appreciate!