Johnnie Walker / Blue Label bar

Personal drinks collaboration with CGI artist Mark Hill. The first in a series of whisky images combining photography and CGI. We wanted to create a futuristic bar-like scene centred around the Johnnie Walker brand and celebrate their famous Blue Label product. The idea was to encapsulate the famous striding man logo (re-designed by Gary Redford in 2015) in shiny tiles on the end of protruding bottle impressions. The wireframe render shows how we integrated the bottle photography with the CG elements.

Art Direction: Giles Angel and Mark Hill

Photography: (Bottle glass part and label) Giles Angel

CGI:(Background, plinth, glass, ice and bottle cap and cord) Mark Hill

Retouching: Angel Retouch