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Illustration and Packaging for a new line of kids squeezies
Published:

We've been working with Sprout for many years on their baby food lines and couldn't have been happier to help them break into a brand new market. We veered away from the beautiful photography on their baby food and created illustrated fruit and veggie super heroes. The new super heroes help kids get enthusiastic about their healthy snack. The new packaging also offered something different on the shelf.