How do you stand out in a meal kit space crowded with similar players? By expanding your offer to meet pretty much every food delivery need consumers might have, including groceries. And by launching a new creative platform that positions the brand as the latest and most advanced way in history for humans to get food: Eating evolved. Then, all of sudden, everything else just looks like it's stuck in the past. 

Advertising Agency | Cossette, Montreal, Canada
Creative Director | Yannick Robitaille
Art Director | Mélanie Wallace
Copywriter | Olivier Fortin

Agency Producer | Anne-Andrée Benoit
-

Production House | BLVD
Director | Pierre Dalpé

DOP | Ménad Kesraoui

Producer | Geneviève  Sylvestre