The Potionary
The Potionary is a Mexican based cocktail brand, which focuses on creating a unique experiences to their clients, providing a tapered packaging for their unique cocktail recipes. As part of their process they carefully select the flavors, aromas, textures and licores that are poured into their potions.
The client requested to have the photography of their Holiday Season cocktails, showcasing the carefully developed brand packaging and the beauty of their custom made glass.
I opted to go for a low light and natural approach in order to make the colors of the potions come to life. A more intimate light scene helped in reinforcing the connection to the user with the custom made tag of the brand.
Creative Direction & Photography
Edgar Fayad
edgar.fayad.h@gmail.com
Brand Design & Packaging Design
Paola Fanghanel
