Surf the Market
Website development
The Client
Surf The Market is a marketing consulting company specializing in dynamic brand positioning. In 2018 they launched the world's first scientific marketing platform on the market.
The Objective
Design of the new website.
The Outcome/solution
The design of the new website started from the study of information architecture, organizing all the content on the site in the best possible layout. He then moved on to the definition of the wireframe and, subsequently, of the UI. The surf metaphor to describe the market accompanied the definition of the copy, from descriptive texts to titles, up to icons, with particular attention to SEO. After validating the prototype, we moved on to the development of the entire website.
— UI/UX Designer: Pierfilippo Ariano
— Copywriting: Niccolò Mamprin
— Web Developer: Sarah Pinna
Year 2020
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