The Urban Arts Gallery in Salt Lake City Utah carries my prints and recently changed their policies around packaging, labeling and presenting works. In response to the new standards I decided to create some signage, a labeling and packaging system; and some extra goodies to put in the back.
For the new label I used a heavy sans-serif font for enhance legibility. I printed on matte adhesive paper so that it would be easier to write the art details on the sticker.
The labels match the signage that will now sit in table-top metal frames. The colours are meant to evoke warmth and reflect the red-rocks that are unique to my residence.
The signs will stand above my prints and drawings that are contained within plastic sleeves against backing board. The sealed sleeves will have the detail label in one corner and my authenticity label in the other. The authenticity label is a foil decorative sticker.
Against the backing board on the opposite side of the sleeve are some bonus and contact items:
Each sleeve will contain a business card with my contact info and various social media handles. The card is printed on a cover-weight black paper with decorative gold foil.
Every sleeve will contain a sticker with a digitized version of one of my drawings and the soda hues logo-type.
The drawing on this soda hues sticker is of the model Blood Raven.
Each sleeve will have a bonus sticker that involves a collaboration with another artist. The sticker placed in this batch will be the Tonic Girl design.
The ink of the Tonic Girl design was done by Marsley and the colour was by Soda Hues (me).
