WITHIN
Health and Wellness Company
Within is a complete health and wellness brand with a vision to build products encouraging the complete well-being of people.
I joined Within in September, 2020 as a Communication Design Intern with the main task to create the packaging for the upcoming products, one of them being Detox Greens - effervescent detoxifying tablets, which is already live for sale. The main points I had to keep in mind was that the brand had a clean, minimalistic and vibrant identity, with its products following a geometric design approach. I tried to add meaning to the designs, which will directly relate to the product.
The packaging design is geometric, and comprises of elements used in the product, in this case, green detox ingredients, such as aloe vera, spinach, wheatgrass, broccoli, etc.
CONCEPT PRODUCTS
Implementation of Detox Green pattern in other use cases
