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The Swedish Police
The Swedish Police face new challenges today when it comes to recruitment. How do you appeal to an audience that feels racially profiled and discriminated?

Why this is in my portfolio.
It's a case heavy in copywriting and centered around a very contemporary issue.

What I learned.
The value of human experiences and how they can be connected to what your ads are trying to convey.
Made with my friend Claudia
The Swedish Police
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Published:

The Swedish Police

1
91
0
Published: