TR930 SPIN
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After 2 years of work on this racket, it is finally available. The racket aesthetic was built on this notion of spinning and the rotation of the ball. The spin helps the ball take effect and speed up after its first bounce. It is a technique used by many players. The graphics were designed with the idea of this rotation. The aircraft engine rotors, the suction and the blast they cause were my main influences. The color was particularly challenging. We developed around ten blues in our workshops, before obtaining the depth and liveliness sought.
Finally, the artistic direction was to find in this racket, a spatial, technical and threatening universe. Remember that a racket for tennis players is more than an object ... It's a weapon during his match.
Art Direction / Graphic Design / Cosmetic job : Sebastien Portalier
Art Direction / Designer CMF : Audrey Bédart
Industrial Designer : Guillaume Bordas

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Backstage photos
Packshots & Video Art Direction 

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Some more backstage photos
THANX FOR WATCHING
SPIN RACKET TR930
Published:

SPIN RACKET TR930

Published: