O.C. Taylor - “Smart Exterior Solutions In Progress” Drip Campaign
To generate 3 new leads per week over the course of the 8-week campaign, we targeted our campaign within the neighborhood where O.C. Taylor was completing siding projects.
To generate 3 new leads per week over the course of the 8-week campaign, we targeted our campaign within the neighborhood where O.C. Taylor was completing siding projects.
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Referrals have always been a source of clients for O.C. Taylor, a premier siding and exterior solutions company based in Raleigh. A combination of strategically targeted direct mailers and eblasts worked together with social posts and a custom landing page to build excitement and awareness for homeowners in the neighborhood where our client was working on siding projects. We showcased the ongoing and completed work to position our client as the authoritative resource and right choice for smart exterior home solutions.
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