This project was developed for Beacon College, assigned during an Advertising Design course, where I was instructed to come up with a name and a mascot to design the front of a cereal box. "Yogos" is a strawberry-banana, flavored edible, with its mascot having to be a baby kangaroo named Kenny. The techniques and tools used in Adobe Photoshop were not very sophisticated due to being inspired by the Kellogg products' simplicity. As a detailed person, I have learned that not everything had to be remarkably detailed but relatively simple and not overdone. The colors and material were chosen to portray a simple, fund, and childlike tone. Not to mention that the name and captions' typography is an emphasis for children, as its intended audience.

Note: The content is borrowed for this assignment. All rights reserved—content used for educational purposes. The kangaroo image is from stockunlimited.com.