Finbull
Estudio de inversiĆ³n.
Finbull is an investment bureauĀ that was created after find outĀ a big problem: general population in Mexico virtually has noneĀ financial education. āNobody has taught us how to properly manage our money, and let it works for us, instead of we were slaves of it.ā
We have designed a graphic identity with a classic character, the color palette is based on deep blue and red, both add formality and seriousness to the brand. Additionally, geometric patterns were created that bring a youthful context and complement the entire identity.
The symbol is based on a bull that is in a alert positionĀ or support, complemented with a serif typeface to achieve a perfect harmony between the logo and symbol.
āā
Finbull es una oficina deĀ inversiĆ³n que se crea tras observar una gran problemĆ”tica existente en MĆ©xico, la prĆ”cticamente nula educaciĆ³n financiera que tenemos la poblaciĆ³n en general.Ā āNadie nos ha dicho como manejar correctamente nuestro dinero para no ser esclavo de Ć©l, sino que Ć©ste trabaje para nosotros.ā
DiseƱamos una identidad grĆ”fica con un carĆ”cter clĆ”sico, la paleta de color esta basada en unĀ azul profundo y rojo, que aƱaden formalidad y seriedad a la marca.Ā AdemĆ”s se crearon patrones geomĆ©tricos que agregan un contexto joven y complementan toda la identidad.Ā
El sĆmbolo se basa en un toro que se encuentra en una posiciĆ³n de vigilancia o respaldo, complementado con una tipografĆa serif con remates similares a los del sĆmbolo para lograr una perfecta armonĆa entre logotipo y sĆmbolo.