The Whole Way program is an 8-week healthy lifestyle program that helps Australians with chronic disease to change their lifestyle.
I designed a full style-guide that has been used throughout the organisation, from the website through to video presentations and printed material.
These designs were used to develop the prototype version of the program to validate the business concept of adding this online learning platform to a primarily offline course.
This work has now been incorporated into Lifestyle Therapy which offers additional courses and services to patients with chronic disease.
The palette has continued through both projects and was designed to feel fresh and healthy. It needed to appeal primarily to female users without being off putting to males.
