Reckless (Wild) - Art direction, Design & Branding
— April 2013
This projects main purpose was to design products of promotion/marketing in order to explore the contents of graphic and editorial design - branding. For the exercise we chose to impersonate a indie-rock music band called Reckless promoting it's album WILD that included an exclusive package. This package included a custom box, a disk, a book, a t-shirt and a poster.