Zoe's Chocolate Co. makes some of the finest candies around, so it was a delight when I was asked to design the packaging and develop names for a new line of chocolate bars for kids. After a few meetings and delicious samples I created a cast of characters influenced by toppings Zoe picked out for each bar. In the Chocolate Safari Bar you'll find various animal crackers vying for your attention. The Lottie Dottie Bar will tease you will chocolate dots scattered throughout, and you can unleash your T-Rex hunger with the Chocosaurus Bar that has a river of crunchy cereal mixed throughout. None of this would have been possible without Safari Steve, who regaled me with tales of his amazing adventures. I hear he's looking for the lost Gummy de Milo as we speak.
