This is a fictional identity for the department of tourism in the city of Sorocaba. The full project was used somewhere else, to make it short, the logo is a heraldic unicorn which is already a big symbol for the city, since it is present in the flag and coat of arms, the unicorn represents the commerce of equines that happened historically in the city, and the pattern is to represent a cotton bulb which is economically speaking also part of the city history. The Colors are the colors of the flag.

City of Sorocaba
Published:

City of Sorocaba

Published: