The Art of Brewing
Stiegl is Austria’s largest family-owned brewery and launches an art edition annually since 1999. The so-called “Braukunst-Edition” (“Art of Brewing Edition”) of 2019 reinterprets the campaign concept: There’s got to be time for that. My designs show a delightful approach to take some time off during the summer: Having a nice break while enjoying an ice-cold beer.
The edition features twelve different motifs in total, available in restaurants, bars, and well-assorted supermarkets nationwide.
Supervision by Eva Buchheim.
Documentation Photography: © Lukas Preisinger, Werkstätte digitale Fotografie.
Photo assistance with Martin Klaffensteiner.
