In November 2020, Shake participated in a public call to create the brand identity for the Arts Center BUDA in Kortrijk (BE). This is the project that was presented.
Arts Center BUDA is situated in an iconic island in the center of Kortrijk (BE). So we started by creating a simple shape representing the island. And that gave us the building block for the rest of the identity.
This shape is the core element of the logo, but also a building block for a custom typography, and a consistent graphical element in posters, billboards and other communications.