HiSO FW17 Collection Launch.

HiSO is a company that creates sustainable/ethical fur garments. They wanted something unique for the launch of their FW/17 collection. I decided to create a tactile, 3D invitation using scraps from their factory. Lasercutting their logo and having the fur protruding out through it to create a unique experience for their guests from the get go - setting the tone for their actual event.