Layer
Custom brewing machine
2020.11
Kwon Sunghyun
personal project
The neglected expensive wine culture needs a new strategy
In Korea, “low-priced wine” is the trend, and the expensive wine market has shrunk. In addition, since many types of wine are difficult for consumers to easily select, access to wine culture is falling while relying on low-cost recommendation lists.I intend to reinterpret the classic wine experience and deliver it to the MZ generation, the main consumers of inexpensive wine. The goal of this project is to maintain a culture of value according to their propensity to value product experience more than anyone else and to consume according to their own values.
Lower consumer prices and enjoy high-value wines with capsule wine
A California winery produces concentrated wine extracts due to the nature of the region. The experiment was conducted by referring to the addition of water and acid (ACID) to the extract to complete the wine, and the process was conceived by confirming that it had a close taste. Capsule wine contains the capacity of one glass and affects consumer prices by reducing logistics costs compared to existing wines. Ultimately, it allows consumers to enjoy classic culture by casually drinking premium brands in capsules.
Product study of hinge structure and extraction part
In order to design an instant capsule wine dispenser, the structure of the capsule coffee machine was referenced. Existing products were directly used and disassembled, and the hinge structure of the handle and the structure of input and discharge of water were identified. Through the study, I designed the handle and the faucet of the wine dispenser and checked the scale through the mock-up.
Drinking various kinds of wines one by one anytime at a reasonable price
The layer collaborate with a variety of wine brands to provide our consumers with a wide variety of wines. Consumers will be attracted to classical culture by purchasing various capsules to taste variety types of wines one by one. They can feel free to conveniently enjoy a variety of wines at home alone or anywhere with friends. and, since this capsule is designed with a glass and plastic cover, it is recyclable.
A classical and modern design
The design of a layer focuses on the classical and modern aspects.
I put the two concepts together by reinterpreting the constant classical culture into a flat form and the free and changeable modernity into an organic form.
In addition, the etched front part, which induces consumers to have the processed feeling of the front part, was inspired by the classic aspect, and stainless steel, reminiscent of the original appearance, expresses modernity.
Properly adjusting the condition of various wines
The layer can provide consumers with a certain taste of wines by controlling the appropriate amount of water, temperature, and oxygen saturation for each wine.
A convenient UI process with just one motion
The layer recognizes the barcode immediately after the capsule is inserted and then shows the name and related information of the wine to consumers while having a simple UI that only allows them to click on the extract button.
1. Main screen
2. Wine information and Extract button
3. Screen of the extraction process
4. Warning of water shortages
5. Warning of full storage
Simplified recycling while preserving wines
The glass and plastic covers that prevent deterioration of the contents are made in a structure that is easy to open, providing consumers with easy recycling.
Thank you
LAYER
Kwon Sunghyun
©2020
