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    Type specimens showcase the range of letterforms and glyphs of a typeface. Specimens were originally used by printers to present clients with an … Read More
    Type specimens showcase the range of letterforms and glyphs of a typeface. Specimens were originally used by printers to present clients with an example of a typefaces’ appearance on paper, and its available weights and sizes. While layout and design was purely functional in early type specimens, more recent examples have used a creative and visually interesting approach to market a typeface. The Clarendon type specimen seeks to present the typeface, which was created in 1845, in a unique and modern way that will standout amongst other existing specimens. Clarendon’s application throughout history has been diverse, from wanted posters in America’s old west through to more recent uses in branding and advertising, including as the typeface of the Tonka logo. The specimen uses colour and truck imagery to make a connection to Tonka, while also showcasing the range of letter forms and glyphs. The iconic 'Tonka Tough' tagline is adapted to comment on Clarendon’s longevity as a popular and versatile typeface. Read Less
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The Clarendon type specimen seeks to present the typeface, which was created in 1845, in a unique and modern way that will standout amongst other existing specimens. Clarendon’s application throughout history has been diverse, from wanted posters in America’s old west through to more recent uses in branding and advertising, including as the typeface of the Tonka logo. The specimen uses colour and truck imagery to make a connection to Tonka, while also showcasing the range of letter forms and glyphs. The iconic 'Tonka Tough' tagline is adapted to comment on Clarendon’s longevity as a popular and versatile typeface.