PROD: Digital Companion App

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For my Honours Major design project, I designed an app to help people with a fear of failure. PROD is designed using the neumorphic design style because the soft UI makes the interaction with the application calming and soothing. It is then accompanied with bright and vibrant colours to represent the youthfulness and playfulness of the app. There are 5 different categories that PROD has, which are the top most areas that people fear of failing in life. PROD aims to help people overcome their fears and grow as a person, by getting them to do things through gentle nudges and getting them out of their comfort zone. The system employs prompts, a buddy system and an AI operating system.

Explainer video about the app Prod, used Adobe XD to prototype mobile app.

Push Notifications to prompt the user to do things.

The system being applied to a user scenario. Basic overview of how the system works.

Polymorphic colour logo. It takes on the colours of the different fears that are being tackled by the user.

Application of logo as app icon

Application of logo as app icon 2.

Application of inkblots and illustrations.

Organic hand drawn illustrations

Social Media Campaign. Creating Instagram mural walls where the user can take selfies, and pictures in front of them. The wall murals are physical printed prods, to get the user to engage with the brand and see what kind of prompts they will receive from the app.