MAD FASHION /BRANDING
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In this chaotic and full year of change, born 'MAD FASHION', a women's fashion brand that will be present in women's daily lives. We want to experience every achievement with them, delivering a memorable experience with clothing and accessories that identify with the identity and personality of each woman, generating confidence and autonomy to make their own choices and take over his territory.
SERVICES:
Brand design / Brand identity / Strategy / NAMING / Packaging / Art Direction
We are convinced that the world needs to get rid of paradigms, there are no absolute truths and that every choice must be respected. We place women at the top of our values and their conscious relationship with the environment and the freedom to expose their identity and be respected in society.
Credits
Art Direction: Forward Design Studio
Photography: Hanen Souhail, Godisable Jacob, Mikotoraw
3D Production: Gustavo Lacerda
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