Counter Strike: Global Offensive is the fourth iteration of the massively popular Counter Strike first-person shooter video games. This Chicken & Crate set of figures is a prime example of a direct-to-consumer product developed to function in concert with a popular video game, offering downloadable content inside the physical product.

This is always the concept we suggest to our clients who are interested in better engaging with their communities, but it is not always carried out so slickly and effortlessly as this instance. Careful orchestration between digital content such as a video game or a series of shows, and the production of a physical, direct-to-consumer product is a bit more complex than it may seem. The IP holder or content creator needs to have the presence of mind to develop the physical goods as they are developing the IP or content, so that both are ready to go to market at the same time. We happen to be experts in this department.

Grab these items in their various iterations here from the Valve store, and contact us here if you are developing your own video game, show or IP. We can help you merchandise to your fullest potential.