UGG for men YCN 2013

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BRIEF
Give men permission to buy into UGG

BID IDEA
'Outline your lifestyle'

STRATGEY

To outline UGG is a lifestyle brand and make the link between lifestyle and product range, showing UGG has a product to 'Outline your lifestyle'

CREDITATIONS
Kate Hammond, Lara James, Darryl King

YCN Commended 2013!

YCN award ceremony - Lara James, Kate Hammond, Darryl King and myself for our commended UGG work!

UGG for men YCN 2013

Published: September 6th 2013

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UGG for men YCN 2013

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UGG for men YCN 2013

Brief : Allow men to buy into UGG A set of adverts to show how UGG is a lifestyle brand, and has a product to fit all lifestyles.

Creative Fields