Amour Vert has been going uniquely to the world by making sustainability a priority: Limited quantities; Vegan materials (Mulberry silk, organic Cotton, Merino wool, Tencel,... ); Tree planting. The significant feature is that the brand plants a tree in North America through American Forests , an organization working to reforest the region.
By getting inspiration from a sustainable fashion brand, the retail store is designed as a metaphorical garden that not only alludes to the omnipresence of the theme of nature in the label’s aesthetic, but also to the idea of perpetual beginning and perpetual return. Arched shape is also a deep inner element for building the space. The combination of many arches can represent to the flexibility which people can find it from Amour Vert product’s fabrics as types of silk.
The concept brings the Motion with Nature that satisfies customers reach to the good mood, compose customers to come and select items that they like as well as will pay their attention for.
