项目 PROJECT：
XBCN品牌VI设计
XBCN Brand VI Design
设计总监 DESIGN DIRECTOR：
孟申晖
Meng Shenhui
设计师 DESIGNER：
陈定睿
Cheng Dingrui
设计说明DESIGN SPECIFICATION：
XBCN（相变储能）是一家专注于新材料研发、销售、生产集一体的高科技公司。
新标志中扁平化的字形设计给人稳重、专业、踏实的感觉，英文字母的转角曲线设计得圆润流畅，整体给人舒适、温暖的感觉，对应公司的Slogan“相变储能，温度的管理者”，但保留了个别锐角处理，从而体现科技和高效。整体风格简洁、专业、国际化。
辅助图形以“X”字母创意形成的立体、模块化的辅助图形可以形成多种图案，象征着相变技术的无限可能，叠加的图案矩阵也象征稳定、高效的能源利用。每一个单元的图形也象征相变材料里各个储能模块，智能、可控、高效。
XBCN is a high-tech company focusing on research and development, sales and production of new materials.
The new logo flat shape design gives a steady, professional, practical feeling, the English letter corner curve design is rounded and smooth, overall give a person a comfortable, warm feeling, corresponding to the company's Slogan "phase change energy storage, temperature manager", but retain the individual acute Angle processing, so as to reflect science and technology and efficiency. The overall style is concise, professional and international.
The three-dimensional and modular auxiliary graphics created with the letter "X" can form a variety of patterns, symbolizing the infinite possibilities of phase change technology, and the superposed pattern matrix also symbolizes stable and efficient energy utilization.The graph of each unit also symbolizes each energy storage module in the PHASE-change material, which is intelligent, controllable and efficient.
